MOBILE MEDIA
Physical advertising designed to travel through the places and routes where the audience is present.
MOBILITY
& PHYGITAL.
Take the brand outside the screen.
The MediaBay evolution of the Mediabike DNA: physical visibility, mobility and urban activation connected to digital communication.
THE MEDIA BAY VIEW / MOBILITY & PHYGITAL MARKETING
MAKE
THE BRAND
MOVE.
Some messages need to leave the screen. Mobility turns physical presence into a media channel: visible, local, flexible and connected to the places where people actually are.
MediaBay carries forward the physical advertising DNA of Mediabike and extends it with bikes, scooters, mobile formats, urban activation and digital journeys.
The physical moment can then continue online through QR experiences, landing pages, social, offers or measurable actions.
PHYSICAL
ATTENTION.
DIGITAL CONTINUATION.
ATTENTION.
DIGITAL CONTINUATION.
A campaign can start on a phone and finish in the street. It can also start in the street and continue on a phone. Phygital connects those moments.
BIKES & SCOOTERS
Mobile formats for local visibility, campaigns, events and brand activation.
URBAN ACTIVATION
Campaigns brought into streets and physical environments to create a real-world brand moment.
DIGITAL LAYER
QR journeys, landing pages, social and digital actions that give physical attention somewhere to go.
WHAT WE BUILD / MOBILITY & PHYGITAL MARKETING
ONE
SYSTEM.
BUILT TO MOVE.
The service is one discipline inside a larger MediaBay system. We connect it to the other pieces when the project needs more than one channel.
That means strategy can inform the website, the website can support campaigns, content can support the offer and technology can remove friction behind the scenes.
TYPICAL SCOPE
THE RIGHT
BUILD.
HOW WE WORK
FROM
QUESTION
TO BUILD.
There is no fixed formula for every business. The process adapts to the starting point, but the logic stays the same: understand first, build with purpose, then improve from real use.
01
LOCATE
Audience, place, route, timing and objective.
02
ACTIVATE
Format, message, mobility and physical presence.
03
CONNECT
QR, landing page, social or digital action.
04
MEASURE
Response, learnings and the next move.
THE OUTCOME
MAKE THE
NEXT STEP
OBVIOUS.
A phygital experience that makes the brand visible in the real world and gives that visibility a measurable digital continuation.
START A PROJECT / 07
START A PROJECT
WITH MEDIA BAY.
Fill in our brief and tell us about your business, your goals and where you want to go.
It's completely free and without obligation. We'll review your case, analyse the opportunity and contact you as soon as possible to understand how we can help.
Tell us where you want to go.
Complete the Client Brief in a few minutes. There's no commitment and no cost: we simply need the information to understand your business properly before we talk.
Once we receive it, we'll analyse your case in full and get back to you as soon as possible.